01 / Alignment
Positioning
Clarifying the property's audience, context and point of difference.
Expertise · 02
Give a place a clear identity.
A property’s identity should reflect its character and connect with the people it is intended to reach. Working with local and international branding agencies, Saanen brings real estate insight together with specialist brand strategy and creative expertise.
What this covers
02 / Expression
Project identity
Shaping a coherent identity that reflects the place and its ambitions.
03 / Articulation
Brand narrative
Communicating the project's character through a clear and consistent story.
04 / Dissemination
Launch communications
Connecting the brand with the materials and communications used to bring the property to market.
Private enquiry